Posts tagged retail

Did you know that the holiday shopping season “accounts for 20 to 40 percent of their total yearly sales”? That’s why e-tailers need to kick their websites into full gear to be primed for the rise in traffic and sales. 

Improve the checkout flow. Odds are, your shopping cart flow has a bottleneck (or five). Remarketing solutions company SaleCycle wagers that close to 74 percent of all online shopping carts were abandoned in the last quarter of 2013. This means that on average, three out of every four people who were ready to buy something on your site decided not to during the checkout process…

Read seven more tips for optimizing your website for holiday traffic on OPEN Forum.

Did you know that the holiday shopping season “accounts for 20 to 40 percent of their total yearly sales”? That’s why e-tailers need to kick their websites into full gear to be primed for the rise in traffic and sales. 

Improve the checkout flow. Odds are, your shopping cart flow has a bottleneck (or five). Remarketing solutions company SaleCycle wagers that close to 74 percent of all online shopping carts were abandoned in the last quarter of 2013. This means that on average, three out of every four people who were ready to buy something on your site decided not to during the checkout process…

Read seven more tips for optimizing your website for holiday traffic on OPEN Forum.

Don’t let the rock-and-roll exterior fool you: Jimmy Webb, the buyer at New York’s iconic punk fashion store trashandvaudeville, is a big softie. Watch to learn why it’s so important to have a buyer who connects with your brand.

In “Rookies,” a new series on OPEN Forum, we profile business owners as they navigate the ups and downs of starting a business for the first time. Our first profile features Mackenzie Farquer of Lockwood, a lifestyle shop in Astoria:

"I was living in this neighborhood that was really underserved. There was nowhere to shop: no gift store, boutique, clothing store. I would always tell people at cocktail parties, ‘I’m going to open a store in Astoria.’ I don’t think they believed me."

Via OPENForum.com: “Rookies: How Mackenzi Farquer Went From Stockbroker to Store Owner

ShopKeepPOS, a point-of-sale platform available via iPad, is just one of the many affordable technologies small businesses can use to get customer data and improve their sales.
Via OPENForum.com, “Big Data Isn’t Just For The Big Dogs”

ShopKeepPOS, a point-of-sale platform available via iPad, is just one of the many affordable technologies small businesses can use to get customer data and improve their sales.

Via OPENForum.com, “Big Data Isn’t Just For The Big Dogs

Cater to the smallest customers … And 7 other offbeat ways to get customers through your doors this Small Business Saturday.

Report: Small business sales up 5.2 pct in November as holiday shopping offsets Sandy impact
A report on Wednesday shows that shoppers spent 5.2 percent more at small retailers in November than they did last year. Small businesses even fared better than the industry at large: Total U.S. retail sales increased 4.5 percent for the same period. Read More
(via Report: Small business sales up 5.2 pct in November as holiday shopping offsets Sandy impact - The Washington Post - Image source)

Report: Small business sales up 5.2 pct in November as holiday shopping offsets Sandy impact

A report on Wednesday shows that shoppers spent 5.2 percent more at small retailers in November than they did last year. Small businesses even fared better than the industry at large: Total U.S. retail sales increased 4.5 percent for the same period. Read More

(via Report: Small business sales up 5.2 pct in November as holiday shopping offsets Sandy impact - The Washington Post - Image source)

The MTA’s new initiative to sell branded cards on behalf of retail advertisers might pave the way for a business in mining its mounds of ridership data. Read More
Image by Mr. T in DC
(via NYC’s New Branded MetroCards Let You Score Discounts At Gap, Domino’s, And More | Fast Company)

The MTA’s new initiative to sell branded cards on behalf of retail advertisers might pave the way for a business in mining its mounds of ridership data. Read More

Image by Mr. T in DC

(via NYC’s New Branded MetroCards Let You Score Discounts At Gap, Domino’s, And More | Fast Company)

Before they were bootstrapping entrepreneurs, Amy Jain and Daniella Yacobovsky were investment banking analysts with plenty of spare cash and a penchant for lunchtime shopping at Saks Fifth Avenue. Don’t hate them.The two, both 29 (they have the same birthday), turned their shopping pain point into BaubleBar, an online jewelry retailer that they believe will rack up $11 million in revenue this year. Here’s their story.
(via 7 Steps to Startup Success)

Before they were bootstrapping entrepreneurs, Amy Jain and Daniella Yacobovsky were investment banking analysts with plenty of spare cash and a penchant for lunchtime shopping at Saks Fifth Avenue. Don’t hate them.The two, both 29 (they have the same birthday), turned their shopping pain point into BaubleBar, an online jewelry retailer that they believe will rack up $11 million in revenue this year. Here’s their story.

(via 7 Steps to Startup Success)

Pinterest is moving up in the ranks as a huge referral source. Though this infographic focuses on retail, it may be time to consider how your business can benefit from the social platform.
(via Pinterest Becomes Top Traffic Driver For Retails - Mashable)

Pinterest is moving up in the ranks as a huge referral source. Though this infographic focuses on retail, it may be time to consider how your business can benefit from the social platform.

(via Pinterest Becomes Top Traffic Driver For Retails - Mashable)