Steal These 3 Social Marketing Tricks From Top Brands
Do you enjoy following a brand in social media? If that’s the case, it’s doing at least one of three things:
Click here to discover which brands are succeeding at these three strategies - passion, personality, and transparency.
(Image via facebook/Oreo)
(via Steal These 3 Social Marketing Tricks From Top Brands - OPEN Forum :: American Express OPEN Forum)
NIKE: THE NO. 1 MOST INNOVATIVE COMPANY OF 2013
“But Nike CEO Mark Parker knows he can’t just rely on celebrity endorsements and the power of the swoosh when confronted by big-name competitors such as Adidas and upstarts like Jawbone and Fitbit. “One of my fears is being this big, slow, constipated, bureaucratic company that’s happy with its success,” he says. “Companies fall apart when their model is so successful that it stifles thinking that challenges it. It’s like what the Joker said—‘This town needs an enema.’ When needed, you’ve got to apply that enema, so to speak.”
Here’s the full story about the most innovative company of 2013!
[Image: Jason Pietra]
Fast Company declares Nike the number 1 most innovative company of 2013. Do you agree?
Waaay Back To The Future: Nike’s 23-Year Journey To Make McFly’s Shoes Real
Nike’s Tinker Hatfield not only designed the original shoe concept for the film, he made it a reality 23 years later. Also, find out why the MAG doesn’t have power laces.