(via How Your Work Environment Affects Your Creativity | Clarity.fm Blog)
Hyperakt, Cobble Hill, Brooklyn
Being the Brand: Inside Brooklyn Creative Firms
For creative firms—including advertising and branding companies—looks are everything. Your space to some degree defines your brand for both clients and potential employees. Having a cool office is de rigueur for any firm that wants to win top talent and big-time clients. And in response to the legendary office spaces of tech giants Google, Facebook, and Apple, as well as the homey, funky office movement of tech startups, creative firms are in a heated battle to out-hip each other. Click here to see OPEN Forum’s new photo essay.
(via Being the Brand: Inside Brooklyn Creative Firms - OPEN Forum :: American Express OPEN Forum)