Posts tagged Small Business Trends

Texting Finally Gets the Small Biz Treatment

Local businesses may have a new way to field customers’ questions thanks to a popular app’s latest feature.

Path Talk, a private messaging and social networking app, added a new feature called Places that lets users contact local businesses—from restaurants, hair salons to retail shops—to ask questions, check prices, schedule appointments or make reservations,” writes OPEN Forum’s Kelly Spors. “‘You’ll never have to wait on hold again,’ a company blog post promises.”

Learn more about the small business texting app on OPEN Forum.

Predictions are already in for the 2014 holiday season, and retailers may have something to be jolly about this year.

AlixPartners, a consulting firm, predicts that 2014 holiday retail sales will rise 4.1-4.9 percent, according to ABC News. E-commerce platform Volusion predicts that small and mid-sized businesses could see their online holiday sales rise 9 percent year-over-year in 2014.

Read on for more holiday shopping season news on OPEN Forum.

Predictions are already in for the 2014 holiday season, and retailers may have something to be jolly about this year.

AlixPartners, a consulting firm, predicts that 2014 holiday retail sales will rise 4.1-4.9 percent, according to ABC News. E-commerce platform Volusion predicts that small and mid-sized businesses could see their online holiday sales rise 9 percent year-over-year in 2014.

Read on for more holiday shopping season news on OPEN Forum.

Click here to embiggen (see full infographic)
The number of angel Investors and the amount of dollars they’ve invested have significantly increased over the last ten years, allowing aspiring entrepreneurs more opportunities than ever to achieve success for their early stage companies. 
(Via Visual.ly)

Click here to embiggen (see full infographic)

The number of angel Investors and the amount of dollars they’ve invested have significantly increased over the last ten years, allowing aspiring entrepreneurs more opportunities than ever to achieve success for their early stage companies.

(Via Visual.ly)

Which social network is right for your small business?
Click here to embiggen (see full size infographic)
(Via Small Biz Trends)

Which social network is right for your small business?

Click here to embiggen (see full size infographic)


(Via Small Biz Trends)

BlackBerry 10: What it Means for Small Business Productivity BlackBerry launched its new smartphone yesterday by unveiling the BlackBerry 10.Read more here for the updates that will enhance small business productivity
(via BlackBerry 10: Small Business Productivity - Image source)

BlackBerry 10: What it Means for Small Business Productivity

BlackBerry launched its new smartphone yesterday by unveiling the BlackBerry 10.

Read more here for the updates that will enhance small business productivity

(via BlackBerry 10: Small Business Productivity - Image source)

Beginner Social Media Tips for Local Business Marketing
        
        Local businesses that don’t use social media platforms are missing out on opportunities that could attract more customers and help them reach new markets. When you want a local business to thrive, you have to include social media in your marketing plan.  Start with these items below:1. Keep up with current trends2. Establish a brand identity3. Reach out to new customers4. Get your customers involvedRead More
        (via Beginner Social Media Tips for Local Business Marketing)
Beginner Social Media Tips for Local Business Marketing

Local businesses that don’t use social media platforms are missing out on opportunities that could attract more customers and help them reach new markets. When you want a local business to thrive, you have to include social media in your marketing plan.  Start with these items below:

1. Keep up with current trends
2. Establish a brand identity
3. Reach out to new customers
4. Get your customers involved

Read More

(via Beginner Social Media Tips for Local Business Marketing)

13 Marketing Musts For 2013
The ever changing and evolving marketing best practices continues to show us that the right mix and blend of traditional and new media is the best approach to branding you and your business. Read More
(via 13 Marketing Musts For 2013 | Small Business Trends)

13 Marketing Musts For 2013

The ever changing and evolving marketing best practices continues to show us that the right mix and blend of traditional and new media is the best approach to branding you and your business. Read More

(via 13 Marketing Musts For 2013 | Small Business Trends)

Click here for your small business end of year legal checklist.
        (via End of Year Business Legal Checklist - Image source)
Groupon and Daily Deal Sites FalteringIn the beginning, Groupon and other daily deal sites were seen as a way to bring in more business. But more importantly, they were seen as a kind of marketing. You know, give customers a deal to encourage them to try out your product or service and they’ll be back for more. Even if they don’t use the savings, the offer builds visibility and brand recognition for your local business in the community. The trouble, some critics say, is that Groupon and sites of its ilk end up costing you in ways you might not expect, and that ultimately there are better ways to promote what you do. Read More
        (via Groupon and Daily Deal Sites Faltering | Small Business Trends - Image source)
Groupon and Daily Deal Sites Faltering

In the beginning, Groupon and other daily deal sites were seen as a way to bring in more business. But more importantly, they were seen as a kind of marketing. You know, give customers a deal to encourage them to try out your product or service and they’ll be back for more. Even if they don’t use the savings, the offer builds visibility and brand recognition for your local business in the community. The trouble, some critics say, is that Groupon and sites of its ilk end up costing you in ways you might not expect, and that ultimately there are better ways to promote what you do. Read More

(via Groupon and Daily Deal Sites Faltering | Small Business Trends - Image source)

Santa or Scrooge: The Pulse of Small Businesses This Holiday Season
Whether a small business is generous or a little penny pinching during the holidays usually depends a lot on how well the company did for the year. If you had a great year, it’s easy to get in the holiday spirit and give clients and employees gifts. But if you didn’t fare as well as you projected for the year, it might be more difficult to appear generous when everyone else is in the giving mood. Read More
(via Santa or Scrooge: The Pulse of Small Businesses This Holiday Season | Small Business Trends)

Santa or Scrooge: The Pulse of Small Businesses This Holiday Season

Whether a small business is generous or a little penny pinching during the holidays usually depends a lot on how well the company did for the year. If you had a great year, it’s easy to get in the holiday spirit and give clients and employees gifts. But if you didn’t fare as well as you projected for the year, it might be more difficult to appear generous when everyone else is in the giving mood. Read More

(via Santa or Scrooge: The Pulse of Small Businesses This Holiday Season | Small Business Trends)