Posts tagged Local Business

How Community Ties Can Save Small Business

image

From OPENForum.com:

Communities regularly rally around foundering businesses facing sudden rent hikes, for example, or owners struggling with medical issues. Strong community support like this isn’t a replacement for smart management — when industries change or business models don’t show profits, then it’s up to the business owner to find long-term solutions. But even solid, profitable operations can hit random snags that threaten to sink the whole venture. That’s often when they find out just how strong their community ties are.

It’s here! Foursquare finally launched self-serve ads for small businesses on their social media platform.

What does this mean for your mom and pop shop?

From the Foursquare announcement:

"The idea behind these new ads is simple – connect people looking for somewhere to go with businesses that want to drive traffic to their stores. Foursquare is the best way for those businesses to reach nearby customers."

Read more about the significance behind Foursquare’s self-serve ad platform on Venture Beat.

good:

Turns Out Bike Lanes Are Really Good for Local Business- Meghan Neal wrote in Business, Transportation and Cities
Good news for bike activists: Making a safe place on streets for cyclists (and pedestrians) boosts sales for the small businesses in the area.
This according to a recent report from the New York Department of Transportation. The study found that on commercial blocks where new bike lanes were built, the businesses saw a nearly 50 percent increase in sales.
Continue reading on good.is
Join us for our Fix Your Street Challenge on the last Saturday of May. Click here to say you’ll Do It and be sure to share stories of transportation innovation all month.


With Citi Bike launching in NYC, we are happy to hear that new bike lanes increase sales for small businesses!

good:

Turns Out Bike Lanes Are Really Good for Local Business
Meghan Neal wrote in Business, Transportation and Cities

Good news for bike activists: Making a safe place on streets for cyclists (and pedestrians) boosts sales for the small businesses in the area.

This according to a recent report from the New York Department of Transportation. The study found that on commercial blocks where new bike lanes were built, the businesses saw a nearly 50 percent increase in sales.

Continue reading on good.is

Join us for our Fix Your Street Challenge on the last Saturday of May. Click here to say you’ll Do It and be sure to share stories of transportation innovation all month.

With Citi Bike launching in NYC, we are happy to hear that new bike lanes increase sales for small businesses!

Beginner Social Media Tips for Local Business Marketing
        
        Local businesses that don’t use social media platforms are missing out on opportunities that could attract more customers and help them reach new markets. When you want a local business to thrive, you have to include social media in your marketing plan.  Start with these items below:1. Keep up with current trends2. Establish a brand identity3. Reach out to new customers4. Get your customers involvedRead More
        (via Beginner Social Media Tips for Local Business Marketing)
Beginner Social Media Tips for Local Business Marketing

Local businesses that don’t use social media platforms are missing out on opportunities that could attract more customers and help them reach new markets. When you want a local business to thrive, you have to include social media in your marketing plan.  Start with these items below:

1. Keep up with current trends
2. Establish a brand identity
3. Reach out to new customers
4. Get your customers involved

Read More

(via Beginner Social Media Tips for Local Business Marketing)