Posts tagged DATA
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With so many mom and pop shops opening, and then quickly closing, the way to win in small business is endurance and outlasting the competition. This infographic provides data on the longevity of small businesses and how your business can live into it’s old age.
(Via Intuit)
Can you recognize these online brands just based on the color of their sharing buttons? Answers, and some science behind color and branding.
Choosing the right color(s) for your company’s logo and products is important. But just how crucial is it? 90% of an assessment for testing a product is made by color alone.
This article is chock full of data and graphics to explain the science behind color marketing and branding.
Did you know you can save eight workdays a year using keyboard shortcuts? This infographic by OPEN Forum will teach you time saving computer tricks.
(Via OPEN Forum)
Did you know that:
- 92 percent of small business owners say they are happy with their lives.
- Of these, more than three quarters (76 percent) say their happiness is somewhat or entirely due to being an entrepreneur.
- An increasing number say they would recommend entrepreneurship to a friend or family member (66 percent, versus 55 percent in fall of 2009)
Read more from on the latest small business findings in the Spring 2013 American Express OPEN Small Business Monitor.
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How much is your time worth in a meeting? How will you garner the most engagement from meeting attendees? Use the data in this infographic to find out.
Quick Stats:
The cost of a meeting for a CEO’s time is $250 per hour.
15 minute meetings garner 91% of an individual’s attention.
(Via Small Business Trends)
But small and medium-sized businesses have shied away from big data – and their unease makes sense, considering that the costs to mine big data for actionable insights have previously been prohibitive to SMBs. Beyond just collecting data, acquiring easy-to-understand business intelligence also required firms to invest in IT integration (pricey third-party services) and train employees to analyze data.
But good news is on the horizon for smaller businesses – the declining cost of delivery, largely due to the introduction of cloud technology, is eliminating those fears.
(via How small and mid-sized businesses can tap the power of big data - The Washington Post)
1. It’s the Big Data, Stupid
2. Facebook Advertising Works
3. All the Money in the World Can’t Overcome Advertising
4. Social Media is Just One Tool in the Arsenal
5. It’s the Demographics, Stupid
Read More
