To chase cool, you’re chasing something that already exists, which means you’re always going to be on the wrong side of it, you’ll always be following.
Andrew Keller, Crispin Porter & Bogusky (via johannesr)
A lot of people spend unbelievable amounts of money trying to be one of the cool kids. In reality, the only thing that makes someone cool is having the self confidence to be who they really are.
Take note, entrepreneurs.