Posts tagged Andy Beal

Why Social Media Engagement Is A Double-Edged Sword

Social media is an amazing way to engage with customers, but it comes with a huge price and responsibility.

The Online Tools Trackur Couldn’t Live Without

Trackur CEO Andy Beal often gets asked about the tools and software his team uses to run his company. Not the actual technology behind the software—although PHP, Lucene, Solr and MySQL are key, for those interested—but the third party tools that help to run the business-side of things.

He’s a big fan of the cloud, and you’ll see that most of the tools his team utilizes are cloud-hosted. Here are the ones that help with the day-to-day needs:

He explains why each is key to his success (and sanity) here.

Why Your Business Should Hunt Deer Not Squirrels

The CEO of the world’s largest social media monitoring tool explains why it’s essential to focus on the bigger picture.

You can build a company for any reason you want. I hear from countless people who launched their business because they thought it would bring in a good income, or would likely sell for a high multiple, or…fill in the blank. There are many fine reasons to start a company, but if those don’t include a passion for the product or service you are creating, then you’ll run out of startup rocket fuel pretty quickly.