Brands and Advertisers Want Data. Tumblr Plans to Give It

Tumblr has announced that advertisers and brands using the site will have access to a new third-party analytics dashboard, which can help users track overall engagement with other users over time, identify key influencers, and analyze posts and tags to learn what type of content most resonate with their network. Read More

(via Brands and Advertisers Want Data. Tumblr Plans to Give It | Small Business Trends)