“In the beginning, the hardest part was the mental game. It is like coming out of the closet to admit to your family and friends that you are going to do this thing.”

Eric Ryan, co-founder of Method cleaning products, dishes on the road to starting his wildly successful business with a childhood friend.

(via Exclusive: Method Co-Founder Eric Ryan Talks Soap, Sales and Starting Up : Lifestyle :: American Express OPEN Forum )